JULY
As a TikTok Content Creator for July, I brainstormed weekly TikTok ideas, filming on-site with the team in HQ and retail. Assets were edited using CapCut Pro and manually published on TikTok. Regular reports of analytics were conducted to measure the performance and metrics of videos.
MAIN RESULTS:
Organic and Paid Ads: 13M views, 46k likes, 360 comments.
3098 shares.
Follower growth from 8k to 12k in 2 months
Increased foot traffic in-store.
Greater brand awareness from new and prospective clientele.
Feed Sample
Content Sample
July X INCU
INCU’s Summer Campaign x July’s quality and aesthetics.
Developed campaign brief + coordinated filming + edited footage.